Chicago Pneumatic Selects Wray Ward Laseter
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Wray Ward Laseter, one of the Charlotte region's leading, independent creative marketing communications firms, has been selected as agency of record by Chicago Pneumatic's Vehicle Service Division and given the responsibility for developing and implementing a comprehensive advertising, interactive and public relations program.
Wray Ward Laseter will manage public relations, creative and digital development, direct marketing and market segmentation analysis, media planning and buying assistance, sales support and collateral materials for the company's industry leading line of aftermarket tools, accessories and compressors.
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